A Nationally acclaimed premier dance instruction studio located in Lititz, PA (the coolest small town in America!).

Pulse Dance Studio was interested in creating promotional video to air at Penn Cinema in Lititz, and to be used online. The goal was to capture the passion that goes into everything that Pulse does, and to set the Studio apart from the competition.

The project involved us storyboarding the concept, directing an all day video shoot with 4 dancers filmed in 5 locations throughout Lancaster, and numerous hours of production & editing – all to create an impactful 30 second clip that would grab the attention of the audience as soon as it began.